All Millennials Want is Free Food
Nordeus is a social network and award winning game developer based and founded in 2010 in Belgrade, employing 170 people in Belgrade, Dublin and London. They designed Top Eleven online sports game played by 150m of users. “Our culture is open, dynamic and collaborative. Working in small empowered teams that operate with a very flat structure, we exist to make a difference in the lives of our players, of our people and within our community.” Every year this company wins the prize of the best employer. “People are our #1 game”
WHAT IS THIS HR INNOVATION ABOUT?
Passion for gaming – Company highly prioritizes and recruits candidates with passion for soccer gaming, regardless position, since it believes that positive emotion towards industry is a condition for performance and engagement.
Unique working environnement in Serbia that fosters retention of talents within the country which is known by brain drain:
-Flexible working hours – come/leave whenever employee wants to
-Free lunch/dinner/drinks/beer
-Playrooms + gym + caffe
-Unlimited L&D opportunities + MANY MORE
-Salaries highly above average in Serbia
-All employees are between 20 and 28 years old
WHY WAS THIS INNOVATION IMPLEMENTED?
Company, which is highly innovative, is founded by 3 Serbian guys that previously worked for Microsoft. Their aim was to establish not only a flat structure with really small teams, but also environment and culture where sense of belonging can dominate in order to facilitate the flow of creativity. Furthermore, they really created a family whose members share common interests (gaming) and spend a lot of time together. They wanted to facilitate the lives of their employees so they can focus on developing games. Moreover, the passion for gaming is an imperative, since that is the place where creativity, hence innovation and finally profit come from. Finally, al the employees are very young (below 30)and majority have working experience in global environment which is considered one of conditions for innovative approach.
WHAT ARE ITS MAIN BENEFITS?
Flat structure and high level of freedom allow employees to adapt quickly at tasks at hand, which highly empowers people and make them feel they are all the same, and therefore contributes to the productivity of the company. Besides it, the great working conditions and “family culture” make employees to feel the sense of belonging but also not to have worries about anything so they can fully follow their main passion – making games.
Sources:
http://www.nordeus.com/about-us/benefits.htm
http://www.develop-online.net/interview/top-of-its-league-the-rise-of-nordeus/0221835
http://www.nedeljnik.rs/original/portalnews/nordeus-being-average-its-not-much-of-a-success
https://www.facebook.com/nordeus/